Reflections: The Animas Blog

Latest Blog Post

What Happens When A Manager Learns to Say Less?

What changes when a manager stops being the answer? This article explores how a coaching approach, listening, stillness and restraint can create better thinking and greater ownership.

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The Impact of Cognitive Behavioural Therapy on Coaching

Uncover how Cognitive Behavioural Therapy influenced coaching through its principles, practices and models.

An Introduction to the Benefits and Practicalities of Internal Coaching

Explore the transformative power of internal coaching: a strategic tool to boost performance, develop leaders, and drive organisational growth.

The Gestalt Cycle of Experience: An Emergent Approach to Change in Coaching

An exploration of the Gestalt Cycle of Experience in a coaching context and its specific role in working with emergence.

Peer Coaching: An Emerging Approach within Organisational L&D Strategies

Explore how peer coaching, a dynamic learning approach, can enhance skills, boost employee engagement and foster a positive workplace culture.

Beyond the Aphorism: The Paradoxical Theory of Change as a Practical Lens for Coaching

How might the Paradoxical Theory of Change offer coaches a practical lens for their work with clients?

Pleasure, Pain and Transgression: A Coaching Perspective on Lacan’s Concept of Jouissance

Explore Lacan’s enigmatic concept of ‘jouissance’ as applied to a coaching context and consider the paradox of pleasure that is painful as a psychological driver.

Coaching Accreditation and Qualifications: Coaching Associations vs Awarding Bodies

A brief exploration of the differences between coaching qualification and accredited coaching courses and why we chose the latter.

What is Life Coaching?

Life coaching: a facilitative journey, not a prescriptive path. Discover how it empowers individuals to unearth their potential and navigate life’s complexities.

Psychodynamic Coaching – An Introduction to Theory and Practice

Explore the deep impact of psychodynamic theory on coaching, from illuminating unconscious patterns to enhancing client self-understanding.

What Is a Coaching Mindset and How Can You Develop It?

What does it take to develop a coaching mindset, and what do we even mean by the phrase?

What is Transformational Coaching? An Introduction to Theory and Concepts

An essential introduction to the core principles of transformational coaching and the 5 Animas transformative stances.

How to Measure Success in Coaching: Concepts, Methods and Challenges

Explore the multifaceted ways to measure success in coaching, including client-defined objectives, KPIs, 360-feedback, psychometric tools and more.

How to Become a Transformational Coach

An exploration of how to become a transformational coach, providing a step-by-step overview of the process as well as deeper dives into some key aspects.

How to Get Coaching Clients – A Marketing Primer for Coaches

A concise, step-by-step primer for developing an effective marketing plan to get clients as a coach.

The Art of Questioning in Coaching

Unlock the power of questioning in coaching. Explore types of questions, their impact on clients, and techniques to enhance this vital skill.

Personal, Professional and Organisational Benefits Of Coaching: A Brief Overview

Explore how coaching catalyses personal growth, boosts professional development, and enhances organisational performance in our detailed guide.

ICF Accreditation Explained: The Differences Between Level 1, Level 2, and CCE Courses

Understanding the various types of coaching courses and their respective accreditations can be challenging.

How Much Coaches Earn – Realities and Possibilities

An exploration of the thorny issue of how much coaches earn including a range of approaches that can help a coach earn more from their business.

What To Look For in a Good Coaching Course

A rundown of everything you need to look for when looking for a good coaching course including the essentials and the preferences.

Working As A Coach After Your Qualification – Bitesize

In this Bitesize article, we explore what working as a coach after qualification can look like.

The Difference Between Coaching and Mentoring

Discover the differences between coaching and mentoring as we take a look at these two often misunderstood terms.

Are You Ready to Become a Coach? Discover If It’s Right For You And What It Could Lead To

Wondering if you should become a coach and whether it would be the right journey for you? This article will help you answer that question.

An Overview of Coaching Accreditation and Credentialing

An exploration coaching accreditation and credentialing with a particular focus on the t3 major coaching accreditation associations.

9 Additional Skills to Succeed as an Executive Coach

Explore the 9 additional skills you need to operate successfully as an executive coach on top of core coaching skills.

The Power of Deep Listening in Coaching

Coaching, a transformative process designed to facilitate personal growth and change, is rooted in the principles of effective communication and adult learning. 

Executive Coaching in a Nutshell: Aims, Requirements, Skills and Future Trends

Discover the essentials of executive coaching, its benefits, and emerging trends across industries. Enhance leadership skills and drive organisational success.

The Benefits of Becoming a Certified Coach

Discover the benefits of becoming a certified coach: unlock your potential, boost credibility, and enhance your career with certification.

What is Coaching? An Introduction for Non-Coaches

If you new to coaching you might be asking yourself “exactly what is coaching?” – In this post, we set out to answer this for you.

Top 10 Myths About Coaching Debunked

Unveil the truth about coaching! A myth-busting journey through 10 inaccurate assumptions.

Design the Outcomes of your Coaching Business With The LIFE Model

Discover how you can use the LIFE Model to plan out the 4 critical outcomes of your coaching business.