It is psychological in that it is interested in what is happening inside the client as much as outside. It explores the client’s beliefs, values, expectations, assumptions and psychological patterns that guide how they show up in life or the workplace. It is humanistic in that it builds on the essential assumption that clients are whole and unbroken and that they have the resources they need to make improvements and that positive dialogue provides the space to realise this. It is integrative in that we draw from a wide range of schools of thought to enable coaches to find their own unique, psychologically grounded way of working with clients, moving away from the one-size fits all approach of early coaching models. It is holistic in that we educate coaches to pay attention to all aspects of a client’s experience – the cognitive, affective, somatic, relational and behavioural dimensions. Animas has led the way in transformational coaching for many years and along with our core training, we support our coaches and the wider coaching community with a rich and progressive post-qualification educational programme that includes talks, workshops and even conferences. That’s because we know the coach’s journey is never over. It’s an ever-evolving story of growth, learning and application that enables an ongoing journey of mastery.